Follow up to our AdWords Management Episode of Junk Removal Made Simple. Lee talks about how you can avoid BIG expensive mistakes when doing what you must do in your junk removal business-AdWords! Check us out at https://www.junkra.com Subscribe to this channel for all the best junk removal industry info Like and follow us on Facebook at Junk Removal Authority
Launching a Google AdWords campaign and SEO management is not easy. They both require constant attention and often advice from experts to keep the drive running. One of the things I really want to talk about is trying to avoid the mistake that I made for the first 5 years of operation with Junk Doctors. We built our business on AdWords. I did well with it. It was profitable otherwise we won’t be in business today. It allowed us to be in the position we are now with 3 locations, 9 trucks and two million dollars in revenue and all that in a 6-year time span. So, before we dive in, it’s essential to understand this fact about advertising. The mistakes we made on AdWords were corrected over time. We decided to hire somebody who is an AdWords expert to help us fix the problem. Once we did that, our campaigns improved tremendously. We started getting, even more, clicks than we were getting before. We started booking more jobs. Our costs were going were skyrocketing.
Well, there were several mistakes that we had been making all along great thing this hired AdWords expert discovered the flaw. He started to assess how the campaign was being managed and we fixed them. It took a couple of months to fix it, and we determined that there was $300,000 in expense. The unnecessary expense pretty much resulted in no jobs at all over a 5-year time span. That $300,000 might scare some of you because most people and junk removal business owners typical on AdWords are about a thousand a month. But in our case it was profitable.
To avoid all of the mistakes that leave advertisers broke and learned how to set up high-converting Google Ads, you should be ready in the game. Because Google is changing and it is swift. To keep up in the digital marketing game, gear-up yourself with basic AdWords before you hire a company. I’m 100% positive that if you decide to partner with JRA on AdWords management, you’re going to avoid the mistakes that we made. You’re going to get more jobs than you’ve ever gotten before. Your schedule is going to get filled up with profitable jobs. I’m 100% confident of it. Take advantage of the mistakes we made.
Don’t be scared, Adwords is worth an investment. A lot can go right or wrong after you enable an ad campaign, and it can depend on avoiding these mistakes. I want to encourage all of you to please reach out. We’ll give you a free consultation. We’ll let you know what we think how your site? How do we feel about your AdWords? What kind of changes? Want Help with Google AdWords? Call us at the office at +1 919-466-9322. Email me at [email protected]. Follow me on Facebook Lee Godbold.
VIDEO TRANSCRIPTION:
What’s up, guys? It is about 9:15 on a Thursday night. Getting ready to head back by the office. I got no light on here. Hopefully, I don’t run into something. I can’t see very good with no light, but you aren’t going to see me at all if I don’t turn the light on. I am heading to Morrisville. I got to pick my laptop, I left it there and then I’ll be getting back at the house.
Launching a Google AdWords campaign and SEO management is not easy. They both require constant attention and often advice from experts to keep the drive running. One of the things I really want to talk to you about is trying to avoid the mistake that I made for the first 5 years of operation with Junk Doctors. We built our business on AdWords. I did well with it. It was profitable otherwise we won’t be in business today. It allowed us to be in the position we are now with 3 locations, 9 trucks and two million dollars in revenue and all that in a 6-year time span. One of our competitors started the exact same year and still has one truck actually. I believe there are 2 trucks now, 2 trucks just one location in Raleigh.
I don’t want to think that everybody thinks I’m knocking on people that are on the truck all the time. I’m not. I’m just saying. If that’s not what you want, then I hope to be able to show you the way to get off the truck and have a real business. The mistakes we made on AdWords were corrected over time. It started with hiring somebody that was specially trained for AdWords. Once we did that, our campaigns improved tremendously. We started getting, even more, clicks than we were getting before. We started booking more jobs. Our costs were going were skyrocketing.
We’d gotten to the point where AdWords was not being profitable. This guy really knows what he’s doing, and it’s not profitable. Well, there were several mistakes that we had been making all along that this guy discovered. We fixed them. It took him a couple of months to kind of realize what was going on and everything has been fixed. We determined it cost us $300,000 in expense. The unnecessary expense that pretty much resulted in no jobs at all over a 5-year time span. That $300,000 might scare some of you because most people and business owners typical on AdWords is about a thousand a month. That was not the case for us because it was profitable. I knew enough of what I was doing to get profitable where we were making money.
Indeed up until this year, AdWords became a lot harder to manage on your own. It’s changing faster and faster all the time. Google is changing. If you’re not in the game. If you’re not in the digital marketing game and that’s not your full-time job, there’s no way you’re going to keep up. I want to teach people the basics of AdWords and getting into AdWords because you do need to understand it before you hire a company. I’m 100% positive that if you decide to partner with JRA on AdWords management, you’re going to avoid the mistakes that we made. You’re going to get more jobs than you’ve ever gotten before. Your schedule is going to get filled up with profitable jobs. I’m 100% confident of it. Take advantage of the mistakes we made.
The $300,000 worth of mistakes we made over the 5 years we’ve been open. Use our mistakes. Leverage our mistakes into your game and avoid that. We just bring such a tremendous value to AdWords. I want to encourage all of you to please reach out. We’ll give you a free consultation. We’ll let you know what we think about your site? How do we feel about your AdWords? What kind of changes? If we believe what we can provide value to you. It’s scary. I know AdWords is scary. I’m talking huge numbers. I know $300,000 will scare some of you. I wish I had it back. It scares me. The only reason we did it is that it was an investment. It made us more money.
Don’t be scared, Adwords is worth an investment. A lot can go right or wrong after you enable an ad campaign, and it can depend on avoiding these mistakes. I want to encourage all of you to please reach out. We’ll give you a free consultation. We’ll let you know what we think how your site? How do we feel about your AdWords? What kind of changes? Want Help with Google AdWords? Call us at the office at +1 919-466-9322. Email me at [email protected]. Follow me on Facebook Lee Godbold.